Top 5 Film & Television Apps in Ghana for Q2 2023: Unified Platform Performance

In Q2 2023, the top 5 film and television apps in Ghana showed varied performance across key metrics such as weekly downloads, revenue, and active users. Below, we delve into the specifics for each app based on Sensor Tower data.

Amazon Prime Video demonstrated a steady increase in weekly revenue, peaking at approximately $503 in mid-June. Weekly downloads saw fluctuations, with a notable peak of 2.5K in late May. Active users experienced growth, reaching about 5.5K by the end of June.

Showmax saw consistent weekly revenue, hovering around $200-$350, with a peak of $357 in early May. Downloads were highest at the beginning of the quarter with 4.3K but gradually decreased to around 2.2K by the end of June. Active users showed a downward trend, dipping from 156K in late March to 124K by mid-June, before a slight recovery to 124K at the end of June.

Shahid - ﺷﺎﻫﺪ had varied weekly revenue, peaking at $349 at the start of April and ending at $128 in late June. Downloads were significantly low throughout the quarter, with a high of 429 in late March, declining to 34 by the end of June. Weekly active users also saw a decline, from 725 at the start of Q2 to 357 by the end of June.

Netflix maintained a stable weekly revenue, fluctuating between $130 and $195. Downloads were relatively high, starting at 12.1K in late March and showing consistent performance around the 10K mark throughout the quarter. Active users remained robust, starting at 677K and peaking at 715K in early April, before stabilizing around 710K by the end of June.

iQIYI - Dramas, Anime, Shows presented a modest performance with weekly revenue peaking at $75 in late April and June. Downloads were consistent but low, fluctuating around 200-300. Active users showed a slight decline from 5.1K in early April to 4.9K by the end of June.

For more detailed insights and data, visit Sensor Tower.